Reports

Using the Revenue Report

The Revenue Report gives you a complete view of your store's revenue performance over time. Track gross revenue, net revenue, refunds, and other key metrics with flexible date ranges, visual graphs, and detailed breakdowns.

1

Set the date range

Open the Revenue Report and select the date range you want to analyze — such as the current year, last month, or a custom period.

Set date range in Revenue Report
2

View the revenue graph

The graph shows your revenue trends for the selected period. You can customize the display:

  • Group by: Day, week, or month

  • Display format: Switch between bar graph and line graph

Revenue graph showing daily revenue
3

Review overall total stats

Below the graph, you'll see overall totals for the period including gross revenue, net revenue, refunds, orders, and more.

Select the checkbox next to any statistic to include it in the graph visualization. This lets you compare multiple metrics at once.

Overall total statistics in Revenue Report
4

Compare with previous periods

Each stat shows a percentage value. Hover over it to see the "Previously" comparison value.

Comparison percentage hover in Revenue Report

This feature uses the "Compare period" functionality, which contrasts your current data with earlier time periods to identify growth trends. Learn more in the Compare Periods guide.

5

Understand the refunds value

The refunds value shows refunds made during this period — not refunds tied to orders placed during this period. This is different from how the Orders Report handles refunds. For a detailed explanation, see Net Revenue and the Orders Report.

For example, if a customer orders in January and requests a refund in March, the Revenue Report for March will include that refund, while the Orders Report for January will show it against the original order date.

6

Explore the breakdown table

Scroll down to see a detailed breakdown table of your revenue statistics. Like the graph, you can display this by day, week, or month.

Revenue breakdown table
7

Group by different criteria

Use the grouping options to drill down into specific revenue segments:

  • Billing country — See revenue by customer location

  • Customer role — Compare wholesale vs retail customers

  • Payment method — Track revenue by payment type

  • Tax rate code/ID — View revenue grouped by tax rates

Group by options in Revenue Report

For detailed tax reporting by rate code, see the Tax Reports guide.

8

View the orders behind the numbers

Click the View orders in this report button to see all orders contributing to the report totals.

View orders button in Revenue Report

You can also click directly on order counts in the breakdown table to jump to the Orders page with date filters already applied.

Click orders link in breakdown
9

Export your data

Each section has an Export button that downloads a CSV file with all the data for external analysis.

CSV export button

For the graph, use the Download button to save the chart as an image for presentations or reports.

Download graph as image
10

Segment the report

Use the Segmenting Tool to filter the Revenue Report by hundreds of different criteria — from customer segments and product categories to geographic regions and marketing channels.

Segmenting tool in Revenue Report

Learn more about building powerful segments in the Segmenting Data guide.

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