Integrations

Zapier Integration

Zapier connects Metorik to thousands of other apps, allowing you to automate workflows without writing code. Use Zapier to sync profiles, manage unsubscribes, and keep your customer data in sync across your tools.

1

Open Zapier from Metorik

Go to External apps in Metorik and click Install on the Zapier card.

External apps page in Metorik showing the Zapier integration card with Install button
2

Click Connect in Zapier

Click Connect Metorik to 9,000+ apps to start the integration.

Zapier marketing page with Connect Metorik button
3

Connect Metorik in Zapier

Add Metorik as an action step in your Zap. Click Connect Metorik to start the authorization.

Zapier workflow editor showing Connect Metorik button
4

Create an API Key in Metorik

When prompted for an API key, go to your Metorik store's API Settings and create a new API key:

  1. Enter a name, such as "Zapier".

  2. Set an expiration or leave it as No expiration.

  3. Select the Engage scope (required for profile and unsubscribe actions).

  4. Click Create API Key.

Create API Key modal in Metorik with Engage scope selected

Copy the API key — you won't be able to view it again.

5

Authorize Zapier

Paste the API key into the Zapier authorization page and click Yes, Continue to Metorik.

Zapier authorization page with API key entered
6

Select a Metorik Action

Choose the action you want Zapier to perform:

  • Create/Update Profile — Add or update a profile in Metorik.

  • Create/Update Unsubscribe — Record an unsubscribe with an optional reason.

  • Delete Profile — Remove a profile by email.

  • Delete Unsubscribe — Remove an unsubscribe record.

Zapier showing available Metorik actions

Troubleshooting

I can't connect Metorik to Zapier

Make sure you copied the full API key without extra spaces. Verify that the key has the Engage scope enabled — it's required for profile and unsubscribe actions.

My Zap isn't creating profiles

Check that the email field is correctly mapped from your trigger app. Metorik requires an email address for all profile actions.

For advanced workflows using webhooks, see Create Metorik Profiles Using Zapier. For detailed API key information, see Metorik API.

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